How two organisations use social media to weather Covid-19 economic crisis

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CORONAVIRUS | Businesses or brands which can change and adapt to new methods of running operations during the Covid-19 pandemic will have a better chance of weathering the crisis. In a virtual press session by Facebook Malaysia yesterday, two women were highlighted for being able to utilise social media to benefit their organisations while under the movement control order (MCO). Siti Zubaidah, a mother of six, is the founder of "Laman Segar", a food catering service in Malacca. They mainly supplied catering to hotels and restaurants before the MCO, but she said they have now shifted their business towards door-to-door food delivery. “In the first week, we didn’t know what to do, how can we do business because all the shops are closed. Then we sat down and discussed and decided to turn our business to do door-to-door delivery,” she said during the live stream. They began t…